10 Affordable Small Business Marketing Strategies

10 Affordable Small Business Marketing Strategies

The Internet is the great equalizer in that it gives small businesses marketing opportunities on par with their larger competitors. It can still cost money to market online though and, if you aren’t careful, the total costs can totally blow your budget. The good news is that a number of inexpensive small business marketing methods can help you achieve your goal—and some are even free. We surveyed small business owners to find the top 10…

How to Promote Your Consulting Business: Proven Methods

How to Promote Your Consulting Business: Proven Methods

A lot of consultants put all of their time and energy into becoming an expert in their field. They undergo training and practice, but they don’t invest time or energy into learning how to get clients and grow their consulting businesses. Instead of wasting that time, money and effort on advertising, here are a few tips and tricks (by no means comprehensive) for successful promotions that will result in an increase in business and revenue,…